Di Weekend

Technical information

Dimensions desktop and tablet: Panorama 1-3, 980x240 px
Formats: GIF, JPG, JavaScript, HTML5

Dimensions mobile: Mobile 320x320/240 px (Ok to retina opimize pictures.)
Formats: GIF, JPG and JavaScript, HTML5

Maximum weight: 200 kb desktop and 150 kb mobile
NOTE: The weight above refers to the downloaded file.

- All creative have to be produced according to our maximum weight limit, dimensions and be delivered to Di in time.
- The creative agency is responsible of the functionality and design of the ad.
- Ads may not be designed in a way that could make them be mistaken for editorial content.

Browsers
The functionality of the ad has to be ensured by the producer in all accurate versions of the following browsers;
- Internet Explorer
- Mozilla Firefox
- Safari
- Opera
- Google Chrome

 

Loading external file
Loading files heavier than the maximum weight limit is only allowed if it is activated by click (if the loaded file/video does not contain any sound it can be activated by on-mouse-over with a delay of at least one (1) second )
The ad must contain a stop-/pause button.

NOTE! Polite-banner is not accepted

Audio
All audio ads must have on /off button. Sound is only allowed to start on click – not on mouse over.

Third party
Third party adserving is not allowed without separate agreement.
- We accept JavaScript, however we do not accept IFRAME tags due to the issue with Iframes in FireFox
- If possible please implement the following clickmacros for Adtoma Fusion: {%c%} samt {%r%} for cache busting/[timestamp]
We strive to count click on all third party delivered ads.

HTML5
Guide lines for HTML5:
http://www.iab.net/media/file/HTML5DAv101.pdf

Submitting creative
The creative must be delivered at least three (3) workdays before the campaign start.
Please e-mail creatives to webbannons@di.se

Enter the following information when submitting the creative:
- Name of the advertiser and the campaign
- Start- and End dates
- URL Landing page/s
- Contact person

NOTE: The start date cannot be guaranteed if the creative is not provided in time.